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INTRODUCTION
In 2021, the city of Detroit selected Flowbird as a partner
to launch a new, improved ParkDetroit mobile app that would motivate more people to visit downtown, stimulating local business.
New features include real-time visibility of on-street parking availability, off-street reservations and planning and payment for event parking.
THE CHALLENGE
In 2021, the City chose Flowbird to replace its original app provider to:
Boost
downtown visits and local business.
THE SOLUTION
ParkDetroit: Parking made simple
Flowbird launched a unique public/private partnership app for Detroit.
Key Features
- Real-time on-street parking availability and pricing.
- Off-street parking options with rates, photos, and reservation capabilities.
- Seamless reservations and payments, with unique parking passes.
- QR code access for off-street parking.
- Directions and nearby event and venue details to enhance the downtown experience.
- Find-my-car feature for easy return navigation.
BENEFITS
For the city
- A modernized system with technological innovations
- Capitalization on existing digital infrastructure by adding new services - generating positive ROI
- Customer experience innovation
For the residents & visitors
- An easy-to-use, dynamic app integrating many services
- A convenient experience for citizens, employees, and tourists
- Parking made effortless: the app eradicates many frustrations of parking in cities (difficulty finding a space, inconvenient payments, etc)
